One of the biggest temptations in marketing is based on the idea that “more must be better”. Many business owners dabble in a tremendous number of different market tactics — never truly investing the kind of resources necessary to be successful in any of them.
In this video, I share the relationship between farming and strategic marketing to make a point. Throwing seed everywhere does not mean you will increase your yield. Deliberately and strategically “sowing seed” into fertile ground is what creates a good yield for your efforts.
And this pertains to marketing as well.
Watch this video and learn the 3 tips that will improve your yield from marketing.
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