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How Much is a Lead Worth? Here’s a Quick Formula to Find Out.

Let’s pretend for a moment that I have been out generating leads for your business for a month, and I have a grocery sack of leads that are perfect for your business. (I know you are saying, “you can’t put my leads in a grocery sack.”  I realize that. Let’s just go with it.) So,…

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Identify LinkedIn Profiles That Help You Maximize Yours

We recently posted an article about leveraging Twitter to grow your business that was well-received by our readers. Based on the positive feedback we’ve received about that post, we figure it’s a good idea to further discuss the use of social media to help promote yourself or your business.

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Lead Generation 101: Why It’s the Lifeblood of Any Successful Business

Steady flow. Qualified leads. Sales pipeline. If you’re a business owner, those three phrases are a major key to your success. They describe the essence of lead generation. It doesn’t matter what type of business you own or manage. Having a steady flow of qualified leads in your sales pipeline  (or sales funnel) is much…

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