5 Things I Learned in 2015 about Marketing
In 2015, MEMO Marketing Group had such a growth year in so many ways. As I reflect on that topic, I could probably write 10 articles on different 10 different subjects just based on that opening sentence, but I wanted to share with you 5 things I learned about this ever-changing profession we call marketing….read more
SEO 101: Learn the Basics
Why is it important and what benefits does it have? If I were to go out on the street and ask people – WHAT DOES SEO STAND FOR? – I wonder how many people would be able to give me the correct answer. Let’s explain it briefly and simply: SEO stands for SEARCH ENGINE OPTIMIZATION…read more
Where I Found Free Business Owner Advice
I enjoy watching football. It’s symbolic of my favorite time of year – fall. I enjoy the leaves changing, the cool crisp air, and college and professional football on the weekends. This past weekend, I watched one of my favorite fall, football movies, Rudy. Everyone should watch it, especially if you own your own business….read more
[Guest Blog] – My Evaluation of MEMO’s Course: “The Buyer’s Journey” by Ken Zweigel
My name doesn’t matter. I’m a hired gun. An outsourced writer. My assignment: Write a blog article about Online Marketing Training that encourages you to enroll in the MEMO Marketing Academy’s online video course about the buyer’s journey. The course is designed to help you learn the 6 Buyer’s Steps that will change your sales…read more
Why It’s Imperative You Change Your Business Model NOW – The New Economy.
So you assume the title of this post seems too radical…. too reactive…. to emotional. But honestly, it’s something you need to take very seriously. If you are in ANY type of business, I want to share with you what you MUST do to respond. In this article, I’m going to share with you the 3 critical…read more
How to Hire a Marketing Consultant.
You want to grow your business. You’ve tried to do marketing in-house for quite some time – and it’s NOT gone as expected. Now it’s time to admit, with all the various types of activities that marketing requires, your organization just can’t focus on marketing AND your clients. Let’s face it. Marketing has become so…read more
[Video] Strategic Marketing Will Improve Your Yield
One of the biggest temptations in marketing is based on the idea that “more must be better”. Many business owners dabble in a tremendous number of different market tactics — never truly investing the kind of resources necessary to be successful in any of them.read more
What To Do When Your Ideal Prospect Says “I’m Not Interested.”
If you own a business or are a sales professional, I have a REAL question for you to think about. What do you do when an ideal prospect says, “I’m not interested“? If you are like most, you probably stop focusing on them. At best, you add them to an email newsletter list or something. But…read more