We've launched our GET THE MEMO Podcast Learn More

A Guide to an Effective CEO LinkedIn Profile

I’m one of those people on LinkedIn every week, looking at status updates, news articles, profiles of connections, searching for potential referral partners and more.  And I can say, with proven consistency and honest conviction, the role in companies that need the MOST help on LinkedIn is the CEO. I mention this to most CEOs I…

read more

Use Data to Get Results from Facebook [Hint: #6 will surprise you]

One of the many items I mentioned as major “a-ha” we learned in 2015 was the importance of Facebook as a business to business marketing platform. If you don’t remember that blog post, you can click here to go read it. Recently, one of the sites I follow, Buzzsumo wrote an interesting post on Facebook.  Seems…

read more

Use Periscope Live Stream for Business Marketing

Have you broadcast a Periscope live stream yet? We suspect your answer is either “No.” or “What’s a Periscope live stream?” That’s okay; you’re not alone. The incredibly rapid growth of social media on the web makes it difficult to keep up with all of the new business marketing tools available. There’s simply not enough…

read more

Social Media Marketing Ideas for the Holidays

The most delightful time of the year, the holiday season is back! This festive period between Halloween and New Year’s Day is not only the season of sweets, happiness and celebration, but also a golden opportunity for companies and entrepreneurs to strengthen their bond with the customers. Yes it is time for to start planning…

read more

Social Media Strategy Template: Plan for the Inevitable

It wasn’t too long ago that MySpace (launched in 2003) was an amusing new type of website where people from around the world liked to socialize and share personal information with each other. Facebook (launched in 2004) has since taken online socializing and sharing – and liking – to whole new levels. In October 2012,…

read more

5 Things Every Google+ For Business Page Should Have

Social networking is rapidly changing the course of marketing and how your business is found online by prospective customers.

read more

8 Great Sites: Leverage Twitter to Grow Your Business

Big corporations market their business on Twitter. Small companies market their business on Twitter. Is your company marketing your business on Twitter? If not, why not?

read more

Identify LinkedIn Profiles That Help You Maximize Yours

We recently posted an article about leveraging Twitter to grow your business that was well-received by our readers. Based on the positive feedback we’ve received about that post, we figure it’s a good idea to further discuss the use of social media to help promote yourself or your business.

read more